JMH Consulting

JMH Consulting works with some of the top universities in the country to expand the reach of their non-traditional enrollment activity. The company had grown and was ready to upgrade it’s own marketing and branding efforts to reach their audience.

Market analysis, employee and customer interviews, and a competitive sketch was done to give this group insight into needs and perceptions. The team then decided to upgrade its logo and brand and design a new website. The image below was used to showcase why so many choose to extend their educational degrees.

Armed with a new brand, a marketing plan was created to aid in business development efforts that included events and direct outreach. The effort gave them the boost they needed to get to the next level of growth for their company.